The Why

In order to win you must have a clear direction. To find direction you need a reason. Here at the League we know exactly why we do what we do. Four main focal points drive every decision we make. Why do we exist?

• To motivate ambitious people to reach their full potential.

• To be a torchbearer for the culture at the intersection of Hip-Hop, sports, and streetwear.

• To be a symbol of authenticity.

• To antagonize culture vultures.