The Why

In order to win you must have a clear direction. To find direction you need a reason. Here at the League we know exactly why we do what we do. Four main focal points drive every decision we make. Why do we exist?

  • To motivate ambitious people to reach their full potential.

  • To be a torchbearer for the culture at the intersection of Hip-Hop, sports, and streetwear.

  • To be a symbol of authenticity.

  • To antagonize culture vultures.



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